Press Releases

Official Press Releases

2017 Geneva Motor Show Press Information

2017 Geneva Motor Show Press Information

2017 Geneva Motor Show Press Information Coming Soon!!! 

Honda’s Goodwood Festival of Speed Stand Revealed.

Honda’s Goodwood Festival of Speed Stand Revealed.

  • Based on Fisher Price toy garage from the 70s and 80s
  • Loose recreation of kids classic follows on from toy boxes last year
  • Goodwood Festival of Speed kicks off on 23rd June for four days

With Britain’s biggest automotive garden party just a few short weeks away, the wraps have come off the Honda stand at the Goodwood Festival of Speed.

Harking back to the toy boxes of the 1970s and 1980s, the Honda stand for the 2016 Goodwood Festival of Speed is loosely based on the iconic Fisher Price toy garage everyone of a certain age possessed.

Just like the original 26cm tall toy garage first seen in 1970, the 10m tall Honda version will feature three levels in bright red and yellow colours, vehicle ramp and the iconic tower – although the lift has been taken up with exciting installations for the McLaren Formula One car and the Civic Sport.

As with the original, which was discontinued over 30 years ago in 1985, the Honda stand will have a turning handle on the second level and access from two sides. The first floor will feature the Jazz, HR-V, the Iconic Africa Twin and the McLaren Formula One car while the upper floor will be an invite only VIP area and have the another Africa Twin. 

Sadly Goodwood visitors will not be able to whizz down the ramp as this will house the road-going RC213V-S bike and the 2016 BTCC Honda Civic Type R.

The ground floor will feature the Fireblade Isle of Man TT Special, a Civic Type R, the Civic Sport, the CR-V, HR-V and NSX – making it the first time the UK public can see Honda’s new supercar at close quarters.

Philip Crossman, managing director at Honda UK, commented: “As with last year’s award winning stand designed around children’s toy cars, Honda has yet again steered away from the conventional corporate boxes favoured by the competition and come up with an eye-catching fun and highly evocative stand design. I can’t wait to see it in situ at Goodwood!”

John Grigg, senior producer at Jack Morton who conceived and delivered last year’s toy car concept and this year’s installation commented: “Honda has a playfulness and ability to have fun that is inherent to the brand identity. Our partners in the Honda UK team pair this with a bravery to do things a little differently. We can’t wait to see the smiles of guests who remember the original toy and the excitement of younger visitors seeing it for the first time!”

Honda’s Goodwood Festival of Speed Stand Revealed

Honda’s Goodwood Festival of Speed Stand Revealed

Honda’s Goodwood Festival of Speed Stand Revealed

Honda’s Goodwood Festival of Speed Stand Revealed

Goodwood Festival of Speed.

Civic Hatchback Prototype

Prototype of the next-generation Civic hatchback makes global premiere at 2016 Geneva Motor Show

• Assertive stance and provocative new design establishes 10th generation as the sportiest Civic ever
• Low, wide proportions and long wheelbase promise engaging driving dynamics while maximising interior space
• First European vehicle to be available with Honda’s all-new 1.0-litre and 1.5-litre VTEC TURBO petrol engines with further improvements made to existing 1.6-litre i-DTEC engine
• New Civic hatchback will be available in Europe early in 2017 and will be built at Honda of the UK Manufacturing (HUM)

The next-generation Civic hatchback makes its global debut in prototype form at the 2016 Geneva Motor Show. The design of the prototype heralds a significant step-change from previous versions of Honda’s core European model, focusing on provocative design and rewarding driving dynamics.

Jean-Marc Streng, General Manager of Honda Motor Europe, Automobile Division, commented: “The Civic is a core model for Europe with a strong sales and manufacturing heritage in the region. For many European customers, Civic is synonymous with the Honda brand. The all-new Civic hatchback continues this tradition, and we hope will continue to be a key volume pillar for the European business. We are excited to be developing this next generation model and look forward to its introduction in early 2017.”

A distinctive design and sportier Civic

The all-new Civic hatchback will be 30 mm wider, 20 mm lower and 130 mm longer than the current generation. New larger and wider wheels and tyres give a feeling of an assured stance, while the long wheelbase, short overhangs and sleek cabin area further add to the dynamic feel of the exterior.

At the front of the car, a short overhang with large air intakes presents a sharp and aggressive interpretation of Honda’s family face. LED headlights and daytime running lights flow from beneath the boldly sculpted bonnet into accentuated wheel arches.

The sleek and swept-back body lines continue along the side of the car with a swage line that incorporates front and rear door handles before culminating in the distinctive C-shaped LED rear lights. A second, lower character line extends from behind the front wheels up through the doors and meets the rear wheel arches, emphasising the car’s dynamic forward-leaning stance. At the rear, the bumper incorporates angular creases and vents, designed to echo the aggressively styled nature of the rest of the car.

Daisuke Tsutamori, Project Leader for the styling of the Prototype provides an insight into how the distinctive design was conceived and realised: “We knew that we needed to create a striking and stand-out exterior design that challenged conventional European compact styling while staying true to the original Civic’s core values. The result is a marriage of distinctive and sporty design, rewarding driving dynamics and versatile practicality.”

New turbocharged powertrain options deliver improved driving experience

The all-new Civic Hatchback will feature a range of three powertrain options: 1.0-litre and 1.5-litre VTEC TURBO petrol engines, and a revised 1.6-litre i-DTEC diesel unit. Civic will be the first European model to feature the two all-new petrol engines.

The all-new engines are part of Honda’s growing Earth Dreams Technology range and aim to deliver a combination of dynamic performance, a class-leading output for their displacement and excellent fuel economy.

Based on a completely new engine structure and harnessing newly developed turbo systems, the petrol engines feature variable valve motion technology to reduce friction and achieve class-leading output and environmental performance. A turbocharger with a low moment of inertia and high responsiveness, together with direct injection technology seek to achieve an optimum balance between high output and torque, above those of conventional naturally-aspirated engines.

A revised version of Honda’s popular and efficient 1.6 litre i-DTEC diesel engine – unique to European Honda vehicles– will be offered alongside the two new petrol engines. The common rail turbo-diesel unit incorporates extensive technologies that reduce friction, improve emissions and increase fuel economy. The engine features a small, high-efficiency turbocharger, low-pressure EGR (exhaust gas recirculation) system and a high-intake flow, high-swirl cylinder head port. A new high-strength, lightweight slender crankshaft and all-aluminium, open-deck, high-pressure, die-cast engine block makes the unit lightweight while ensuring high levels of durability.

10th generation Civic hatchback to be built in Europe and exported globally

Honda’s European production facility, Honda of the UK Manufacturing (HUM), will become the global production hub for the 10th generation Civic hatchback. Honda has confirmed investment of €270m in new production technologies and processes to prepare for the new model, which will be exported around the world, including the US. The investment is part of a long-term vision for the European plant in Honda’s global operations.

Jason Smith, Director of HUM, commented, “By establishing HUM as a global production facility for the all-new Civic hatchback, Honda is demonstrating its long-term commitment to manufacturing in the UK and Europe.

This is incredibly important for HUM and is a reward for the commitment and effort put in by Honda associates in recent years. As a global production facility for the Civic hatchback we look forward to making the most of the opportunity to export this model not only to our European customers, but also to key global markets.”

Honda Named Most Reliable Manufacturer

Honda Named Most Reliable Manufacturer in Survey of Over 30,000 European Drivers

  • Honda rated as the most reliable car manufacturer by Organisation of Consumers and Users (OCU) survey
  • Honda Jazz least likely to spend time in the garage, while Civic, CR-V and Insight also rated highly
  • Over 30,000 European Drivers surveyed on 178 different models
  • Survey focused on reliability and experiences of European motorists

A survey carried out by Organisation of Consumers and Users (OCU), of over 30,000 European drivers focusing on the reliability of over 178 different models has found that customers rate Honda as the most reliable car brand.

Overall, Honda ranked top of the survey, receiving a reliability rating of 93/100 and with further 79% of survey respondents saying that they would recommend a Honda vehicle. The Honda Jazz was rated as the top car in terms of reliability in the “utility” vehicles category. Other Honda models were also highly rated with the Civic, CR-V and Insight placing in the top 10 of most reliable cars in their respective categories.

2015 Honda Jazz

2015 Honda Jazz

 

 

 

 

 

 

 

 

 

Price, fuel consumption, practicality and reliability are key considerations for consumers when buying a car. The OCU survey focused on reliability to find out if owners had experienced breakdowns in the past year and to find out the type of problems drivers had experienced. From this data they established a reliability index which can be used to compare the likelihood of a breakdown between different makes and models on the market.

2015 Civic Sport

2015 Civic Sport

 

 

 

 

 

 

 

 

 

“Reliability and quality are synonymous with the Honda brand,” says Honda Motor Europe’s senior vice president, Philip Ross. “The results of the survey highlight the importance of the quality commitments Honda has made to its customers. It is important for Honda to ensure that customers can experience the joy of owning a Honda vehicle and enjoy driving them with the peace of mind that the cars are among the least likely to experience breakdowns.”

More information about the survey can be found at: https://www.ocu.org/organizacion/prensa/press-releases/2014/fiabilidad-auto

Honda Type R story: Road to the red zone

The book tells the story of the Type R brand; cars made for those passionate about the thrill of driving.

The book is available worldwide, the shipping costs are the same, 12 € for all countries (except France).

We begin in a small village at the foot of Mt Fuji to retrace the life of a little boy that didn’t think like the others, and who created – a few years later – a giant of the automotive industry: The Honda Motor Company.

Through his exceptional success story, we’ll discover the advent of the sportiest Honda cars; from the first NSX to the 2015 Civic Type R.

With anecdotes, exclusive photographs, interviews, technical specifications and a unique insight from an enthusiast’s perspective, I will guarantee that this will be an invigorating read.

The book is an illuminating narrative, written by enthusiasts, for enthusiasts who see cars as an object of pleasure, and not just as a means of getting from A to B.

Below is an unfinished extract from the book. The book’s content will be dual language, English & French.

To preorder the new book, please visit the following URL:

http://www.ulule.com/type-r-livre/

What are the funds for?

I don’t have a publishing house working with me on this project as they’re not crazy enough! I’m doing this with small team.To understand the book to a degree where I would want to buy it, I knew I needed to be surrounded by people who are as passionate as I am. There are now thirteen people working on it!

It’s been a risk to personally bear all of the operating costs (design, graphics, correction, translation, linguist & travel).

With almost 18,000 Euros invested in the project so far, if I do not acquire enough orders to print the book, the team will be paid as agreed.

The justification of the crowdfunding is to make sure the printing of the book happens.

I have chosen to use a well known European printer (Escourbiac), who can offer the best type of materials to make sure the book has the quality feel it deserves.

During discussions on the French forums, a final price of €45 Euros was agreed for European orders (excluding delivery).

For us to achieve this price point, an initial order of 500 books would have to be placed. The book would not make the project a profit until around 950 orders have been placed.

This project is something I care about deeply and therefore I propose to you (on Ulule only) that the price to acquire the book will have a special price of €39 (excluding delivery) for European orders.

If the orders of the book exceed 1000 units, then instead of giving you back some Euro’s, I will be offering additional content, which will be obtained from a trip to Japan in the near future, and I promise you will not be disappointed.

If the campaign is successful, and I truly hope it is, I will be offering a financial bonus to my team for all of the hard work that I have asked of them for the duration of this project. If it doesn’t work, I’ll offer you a new campaign with a lower goal but with a higher price.

I am pleased to introduce to you my wonderful team.
 

About the project owner

Lionel Lucas, 32 years old.In addition to my daily career as a civil engineer, I’ve  also been a blogger the French website Caradisiac since 2006.With regards Type R’s, I think I loved them from the moment I knew they existed.

When Honda stopped selling the Type R in Europe in 2010, I had the thought to begin writing this book, and to celebrate the planned return of the Type R brand to Europe, I started this project just over a year ago.

I have to honest and say that this book provides a certain element of therapy for me. After many years of driving iconic cars such as Peugeot Rallye’s, Clio Cups and Civic Type R’s, I almost lost my licence, and realising that I had paid out more than €2500 euros in fines, I took a moment of reflection and purchased a hybrid car.

I must admit that my behaviour during this period changed. I believe that we can take pleasure in driving on the road whilst being completely responsible. There is a time for everything.

For me it is a matter of balance, self control and responsibility.

The sheer thrill of driving is something that we must relish in those exceptional moments, and through the reading of this book, I really hope I can share this philosophy with you.

29th January 2016 Journal, Media, Press Releases, Uncategorized

Tuners give new twist on Civic Type R at Tokyo Auto Salon.

  • Japanese tuning houses Mugen and Modulo unveil their vision of Civic Type R at Tokyo Auto Salon
  • Tokyo Auto Salon is the world’s largest customised automobile show
  • Other Honda vehicles to feature include several versions of S660 roadster
  • Honda Racing to exhibit Super GT500 NSX CONCEPT-GT
  • Tokyo Auto Salon open to the public from 15-17 January

Amongst the concepts and special editions at the Tokyo Auto Salon 2016, tuners have turned their attention to the new Civic Type R to give their unique twist on the race car for the road.

The event is the world’s largest customised automobile show, with thousands attending to see radical versions of some of the best-selling cars in Japan and globally.

Mugen Civic Type R concept
Famous for making many adaptations of best-selling Honda models, tuning house Mugen has taken the new Civic Type R (recently launched for sale in Japan) and added even more aggressive body styling to the package.

The concept adds a revised front bumper with contrasting black parts around the lip and wheel arches. The black theme is continued through the rest of the car, with side and rear skirts giving an aggressive on road stance. The standard rear spoiler is replaced by a lighter, race car inspired design, again finished in black.

Modulo Civic Type R
Modulo have taken the standard Type R design, and added a revised body kit, with flared side skirts. The standard fuel filler cap has been replaced with one of a different design, while red body colour accents are used on the wing mirror covers and the sides of the rear spoiler.

Honda Racing at Tokyo Auto Salon
Honda Racing will exhibit a range of its challengers from 2015, including the McLaren-Honda MP4-30, the Super GT GT500 NSX CONCEPT-GT and Honda’s entry in the Japanese Super Formula series.

Other Honda exhibits at Tokyo Auto Salon

Modulo
STEP WGN Modulo Concept
Modulo S660 Study Model
Modulo S660 Drago Modulo Special Model
N-ONE Modulo X
N-BOX Modulo X
N-WGN Daily Luxe Collection + E500
Modulo FIT
Mugen
Mugen S660
Honda S660 MUGEN RA Prototype
Mugen STEP WGN Spada
Mugen Vezel

Honda Civic Type R Mugen

Honda Mugen S660

Honda NSX Super GT Concept.

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